Benvenuta in famiglia
La Nuova Simonelli diventa un’azienda multibrand e si afferma anche nel settore delle “macchine di lusso”, grazie all’acquisizione del prestigioso marchio Victoria Arduino, sinonimo di qualità italiana dal 1905.
Ad maiora
The company evolution transforms into new milestones with the opening of different Experience Labs worldwide: immersive showrooms where one can live the experience of both brands of the Group through…
Simonelli Group is born
To celebrate 80 years of business, the company decides to change its name to Simonelli Group. They made this choice following the organizational evolution of the company trying to portray…
Conquering the East
Simonelli Group, to increase the presence in the vast Asian market, opens a new branch office in Singapore with the commercial offices, showroom, and training center that every day, welcomes…
Welcome to the family
Nuova Simonelli becomes a multi-brand and affirms its position in the “luxury sector” with the acquisition of the prestigious brand, Victoria Arduino, a synonym of Italian quality since 1905.
Discovering America
The efforts begin to show with the production expanding massively between the ‘80s and ‘90s. The new advanced technologies, the internationalization of the product and the exports in the United…
Nuova Simonelli, new headquarters
To keep the company going, they needed to make prudent and united decisions. Keeping this in mind and looking at the future, the new associates decide to transfer their business…
The heart beyond the obstacle
After a long illness, on May 9th, 1971, Orlando Simonelli says goodbye to his beloved. The following year, his workers decide to take the reign of Nuova Simonelli S.p.A, so…
Stronger than ever
Facing the uncertain post-war times, Orlando Simonelli is nevertheless able to focus on his goals and slowly transforms the start-up into a grand company. In 1948 he decided to transfer…