Corporate
New Simonelli Group subsidiary in Britain.
London, Sept. 20, 2023-Simonelli Group, a leading manufacturer of professional espresso machines and grinders under the Nuova Simonelli and Victoria Arduino brands, continues to strengthen its international network made up of branches, experience labs, showrooms and distributors by activating NUOVA DISTRIBUTION UK, a new branch office in the UK.
Nuova Distribution UK, headquartered in London, is the reference from the business, technical and educational point of view. “Proximity fuels innovation, plays a vital role in fostering relationships and is a key factor in building a vibrant business ecosystem. This is why we continue, since 1993 (when the U.S. branch opened in Seattle), to support local markets by providing the industry, baristas, roasters and chains with all the support, solutions and experience Simonelli Group has to offer that are based on cutting-edge technology, sustainability, design and coffee knowledge,” said Marco Feliziani, CEO of Simonelli Group.
“Greater proximity allows us to know more about what is happening in a given country, to understand its dynamics and to react promptly,” Feliziani stressed. Dynamism and responsiveness, then, are the key elements in dealing with an ever-changing scenario, especially in a trend-setter country like the United Kingdom.
“Nuova Distribution UK will bring the company even closer to the UK market and allow us to offer Nuova Simonelli and Victoria Arduino products and services to roasters, chains, baristas and distributors, as well as improve coffee knowledge and technical support.”
The Nuova Distribution UK branch is based in London, 6a Pratt St. in Camden Town.
